Most decisions—including corporate mergers, personal investment, legal and medical decisions, and sports and casino betting—must be made without knowing in advance how they will turn out. Our laboratory research group investigates how people make judgments and decisions under conditions of risk and uncertainty. We explore these issues at the individual, market, and organizational levels. We rely on a combination of experimental methods, including paper-and-pencil and interactive computer surveys, laboratory and field experiments, analysis of market and archival data, and physiological measurement and brain imaging techniques.
Our group is composed of UCLA faculty, postdoctoral fellows, graduate students, and undergraduates. We adopt an interdisciplinary perspective, drawing on psychology and economics, as well as several management disciplines. Most of our members are based at the UCLA Anderson School and Psychology Department, though we collaborate with scholars around the world. Learn more about us.
Our research group meets weekly during the academic year to discuss current projects. We also participate in seminars of the UCLA Behavioral Decision Making Group and make use of the Anderson Behavioral Lab and resources in the Psychology Department.
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